A business that runs without you.
The phone answered. New leads texted back. Quotes followed up. Reviews requested. OPS builds the AI systems that take that work off your plate, then keeps them running.
$15,000 core build + $2,000/month support. For home service businesses doing $500K to $5M.
Is this happening in your business right now?
Four problems that eat into every home service company. Here's each one, and the fix we build for it. No tech talk.
Calls go to voicemail while you're on a job.
What we buildThe phone gets answered every time, day or night. The caller gets a few quick questions, and the job gets booked. Even when every hand is on a job site.
A new lead waits hours for a reply. Then calls the next guy.
What we buildNew leads get a text back in seconds, not tomorrow. The conversation starts while they're still interested, before they ever call your competitor.
You send the quote. Then nothing.
What we buildEvery estimate gets followed up for a month, automatically. No more jobs lost because nobody called back a second time.
Happy customers never leave a review.
What we buildA review request goes out after every finished job, while they're still happy. AI drafts the reply, you approve it, and your reputation grows on its own.
Scheduling, invoicing, and getting the know-how out of your head and into a system can come later, in whatever order makes sense. They're extra scope, not part of the core build. And wherever the software you already pay for can do the job, I use it instead of selling you another tool.
From the first ring to the five-star review
Fractional Chief AI Officer
Your crews are booked solid. So why are you doing paperwork at 9 PM?
The trucks roll all day, and you're still chained to the office. Estimates, scheduling, invoices, callbacks. The business stopped growing the day it maxed out on you.
A call goes to voicemail while you're on a roof. A quote waits until after dinner. Your family gets what's left. That's not a discipline problem. It's a systems problem.
See how we fix it ↓Here's the deal. Plain and simple.
Free first call. We talk about your business. No payment, no pitch.
Problems we fix: missed calls, slow lead replies, unfollowed quotes, missing reviews.
One flat price to build all four. No surprises.
A month to keep it running, tuned, and reported back to you.
How do we get there?
Three steps. The first two are free.
A plumber looks at the job before quoting the work. Same here. We look at your business first, find what's actually broken, and only then decide whether building makes sense.
The Free 15-Minute Call
We look at where your week goes and whether this is a fit. Bring a rough idea of your revenue, how many leads you get a month, and the part of the business that frustrates you most.
- No payment to start
- A fit check, not a sales pitch
- An honest next step
Your Free Read: The Inspection
Between calls, I work through what you shared. Then we meet for 45 minutes and I show you what's actually broken, what it's costing you, and what I would build to fix it.
- Prepared before the second call
- Your numbers, assumptions on the table
- The build scope, before you commit a dollar
Build It. Then Keep It Running.
If the read supports it, we install the four fixes in about five weeks. Then we watch them, tune them, and send you a report every month.
- Low-risk pieces first
- An agreed scope and rollout
- Monitored and tuned every month
Running a complex or multi-location operation? If the free read would leave us guessing, a paid deep audit may come before the build. It's optional, and its $5,000 fee is credited in full against the build within 60 days.
Why work with a meteorologist?
Roofs wait on dry days. HVAC surges with the heat. You've planned around my industry's work your whole career. I'm Ted Phaëton, a two-time Emmy Award-winning meteorologist. Reading complicated systems and making the next move clear is what I do.
I start with a simple question: walk me through yesterday. Not what should happen. What actually happened. When the operation is complex, I compare the owner's story with the leader's and the people doing the work.
We look for the one bottleneck behind the rest. Then put the cost of leaving it alone into three numbers: a floor, an expected case, and an upper scenario. Assumptions on the table.
Process over panic. Every single time. · Slow is smooth. Smooth is fast.
Someone has to own the follow-through.
One Accountable Guide
I lead the read and stay accountable for the plan. You know who to call.
Diagnose First
We find what is really costing you before deciding what to build.
Built for the Trades
Calls, leads, estimates, reviews. Work your office handles every day.
Built & Maintained
Working systems, followed by monitoring, tuning, and a monthly report.
Price on the Table
$15,000 for the core build. $2,000 a month to keep it running.
He swore his
systems were fine.
I sat down with a gym owner doing about $456,000 a year. I asked him to walk me through yesterday.
One task took two hours.
Nine seconds later:
"Actually, it took me a week."
He was the single wire holding his whole business together. Twelve hours of his week, all routing through him. Then I put numbers on it.
- Defensible annual cost-of-inaction floor
- $305,000Estimated cost per year
- Upper annual cost-of-inaction scenario
- $652,000Estimated cost per year
These are diagnostic estimates of the cost of leaving the bottleneck in place. Not savings achieved, revenue generated, or a promise of your results. The floor is the number I build the roadmap on.
That was a gym. Here is what the home service market data shows.
Invoca looked at more than sixty million calls to home service businesses. Not a survey. The actual calls. The phone rings, nobody is free to pick up, and the job quietly goes to the next company.
Of calls to home service businesses went unanswered.
Invoca · 60M+ calls · Not an OPS resultWhat Invoca puts on the average missed call.
Invoca · 60M+ calls · Not an OPS resultOf callers who reached voicemail never called back. They dialed the next company.
Invoca · 60M+ calls · Not an OPS resultThose are Invoca's numbers, not mine. They prove the leak is real. The free read tells us what yours is actually costing you, and which of the four fixes closes it first.
Priced like a trade.
Because you run one.
Let me be straight about the money, so you can repeat it at your kitchen table tonight. The call and preliminary read are free. The working systems are what you pay for.
All Four Fixes, Built and Running
Scoped to your read · About five weeks- Missed and after-hours calls answered
- Instant text-back for new leads
- Automatic estimate follow-up
- Review requests and replies
- Installation and rollout, in the order your operation needs
Flat, for the core build
+ $2,000 / month
Monitoring, tuning, and a monthly report. Larger or more complex builds start at $20,000.
The deep audit, only if needed
$5,000. For complex or multi-location shops where the preliminary read isn't precise enough. Credited in full against the build within 60 days. It is not a required entry fee.
The risk is on me.
If we build, and the system does not do the job I said it would do, I fix it on my time until it does. That is not a refund policy. That is just how I work.
The questions you're already asking.
Still have a question after this? Email me directly. I read every one.
Email Ted →What does OPS actually build?
Four fixes: missed and after-hours calls get answered, new leads get a text back in seconds, estimates get followed up automatically, and review requests go out after every job. The free read sets the scope and the order. Scheduling, invoicing, and other jobs like that are extra scope, not included by default.
Who is this built for?
Home service owners doing $500K to $5M a year. HVAC, roofing, plumbing, electrical, pest control, and the trades. If the business still runs through your phone and your memory, let's look at it. Bring a rough sense of your numbers and a willingness to do the work between calls.
What does it cost?
The 15-minute call and preliminary read are free. Building all four fixes is $15,000 flat, with larger scope from $20,000. Ongoing monitoring, tuning, and reporting is $2,000 a month. We agree on the scope before you commit.
Do I have to buy the audit?
No. The $5,000 deep audit is optional. It is for complex or multi-location shops where a preliminary read is not precise enough. It is credited in full against the build within 60 days.
What happens on the free call?
Fifteen minutes to look at your operation and check fit. Come somewhere quiet, not driving or on a job site. Bring a rough sense of last year's revenue, leads per month, and the part of the business that frustrates you most. If it makes sense to go further, I prepare a free preliminary read for our 45-minute reveal.
I already pay for ServiceTitan or Jobber. Do I need another tool?
Not automatically. I look at what you already pay for and use it wherever it will do the job. Connections and any additional tools are scoped to your actual setup before the build. I do not stack another tool on a broken process.
How long does it take?
The first call is fifteen minutes. The preliminary read comes back within a few days and we review it in a 45-minute call. The build runs about five weeks. The exact rollout depends on scope, access, and approvals.
What if the system does not do the job?
If we build, and the system does not do the job I said it would do, I fix it on my time until it does. That is not a refund policy. That is just how I work.
Process over panic.
Every single time.
Stop guessing.
Start forecasting.
You didn't build this business to become its most trapped employee. You built it for freedom.
Book a free 15-minute call. We'll look at where your operation gets stuck and whether it makes sense to go further. If it does, I'll prepare your free preliminary read for our 45-minute reveal.
15 Minutes · Free · With TedDiagnose first. Implement second.
One read. An agreed scope. Working systems.